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yorokobu x brillante

Collaboration with Yorokobu and Brillante on the occasion of their SSR campaign to increase the visibility of the brand using different visual artists.

My goal was to illustrate their new product: XL Rice. I made this illustration focusing on the importance of the colors chosen and the presence of vertical lines that convey the concept of "length". The intense yellow of the Brillante brand, in contrast to other tonalities, highlights the strength of the image representing an "explosion" of flavour.