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invain

Collaboration with the urban fashion chain Invain on the occasion of the opening of its first store in Madrid.

Invain told me about their need to have two designs that fit their spirit to use both on social networks and printed on two "tote bags" that would be delivered at the opening of their new store in Madrid to the first 100 people to buy.

 

I illustrated two different silhouette designs that were very present at the inauguration. In this case it was very important to use a simple but aesthetic style that could fit perfectly in a "tote bag" without being overloaded and launching a unique and clear message to the public: "Love for sneakers".